Shawn Au | Founder & Optometrist, Jelita Mall | EMME Visioncare
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Shawn Au | Founder & Optometrist, Jelita Mall

Shawn Au, Optometrist & Optician

Shawn Au, founder and optometrist at EMME Visioncare Jelita Mall

Optometrist & Optician at Jelita Mall, Holland Road

Shawn Au is the founder of EMME Visioncare and an optometrist and optician based at our Jelita Mall branch, with more than 25 years of experience in primary eye care and the optical industry. His areas of expertise include children's myopia control, Ortho-K (orthokeratology), progressive and occupational lenses, soft contact lenses (including multifocal and myopia-control), RGP and specialty contact lenses (including multifocal and progressive designs), comprehensive eye examinations and prescription sports sunglasses.

★★★★★ 5.0 on Google · 200+ reviews — read what patients say about Shawn ↓

About Shawn

An optometrist with a strong optical background

Shawn began his career as a registered optician before progressing further into optometry. Over the years, he has worked across corporate optical chains, independent optical practices and a multinational ophthalmic lens laboratory.

This combination of clinical and optical experience shapes the way he approaches eye care. Rather than considering a prescription in isolation, Shawn looks at the patient's vision, eye health, lifestyle and practical visual requirements before discussing suitable options.

He has particular experience with patients who have higher prescriptions, including high myopia and astigmatism, where accurate assessment, lens selection and careful fitting can be especially important.

Profile at a glance

  • Over 25 years in eye care and the optical industry
  • Experience in children's myopia care and Ortho-K fitting
  • Father of two, patient and calm with young children
  • Measures eye length (axial length) as part of every child's myopia assessment
  • Soft contact lenses, including multifocal and myopia-control lenses
  • RGP and specialty contact lenses, including multifocal and progressive designs
  • Sees patients at Jelita Mall and, by appointment, at The Cathay
  • Speaks English, Mandarin and local dialects
Areas of experience

Eye care and vision services Shawn is involved in

Shawn sees patients for a full range of eye-care and vision services, from routine eye examinations for adults and children to myopia control, Ortho-K, contact lenses and specialised spectacle lenses. Whatever the reason for your visit, he starts by understanding how you use your eyes day to day, then explains the findings and the options that suit you. Each area below links to a page with more detail.

Childhood myopia management

When a child's myopia is getting worse, Shawn looks beyond the prescription. He considers the child's age, how quickly the myopia is changing, eye health and eye length before discussing options with parents.

Explore childhood myopia control

Ortho-K assessment and fitting

Shawn fits Ortho-K lenses for children and adults, teaches lens handling and care, and sees patients for regular follow-up checks after fitting.

Learn about Ortho-K assessment and fitting

Complex prescriptions

High myopia and strong astigmatism need careful testing, lens choice and fitting. Shawn's background in ophthalmic lenses helps him recommend lenses that are clear, comfortable and as thin as possible.

Read about thin lenses for high prescriptions

Soft contact lenses

Shawn fits soft contact lenses for everyday wear, including multifocal soft lenses for clear distance and near vision after 40, and myopia-control soft lenses for children. He checks your prescription, eye health and daily routine to find lenses that are comfortable and suitable for you.

Learn about contact-lens fitting at EMME
Multifocal contact lenses

RGP and specialty contact lenses

For high or irregular prescriptions, such as strong astigmatism or an irregular cornea, Shawn fits RGP (rigid gas permeable) and other specialty lenses, including multifocal and progressive RGP designs. These lenses are fitted to the shape of your cornea and can give sharper vision than soft lenses.

Learn about RGP lenses

Progressive and occupational lenses

Shawn helps patients choose progressive, office and anti-fatigue lenses, as well as spectacle solutions for stronger or more complex prescriptions.

Explore spectacle lens options

Prescription sports sunglasses

Shawn fits prescription sports sunglasses from brands such as Oakley, Rudy Project and Maui Jim for running, cycling, golf and other outdoor sports, with advice on the right lens tint and polarisation.

Explore prescription sunglasses
Children & myopia

A patient approach to children's eye care

Shawn has a particular interest in helping families manage childhood myopia. As a father of two, he understands that children's eye examinations and contact-lens fittings often require patience, clear explanations and time for the child to become comfortable.

He is experienced in working with children during Ortho-K fitting and follow-up, including explaining lens handling and helping families understand the practical responsibilities involved.

At the first visit, Shawn takes a full history — when the myopia started, whether parents are short-sighted, and the child's daily screen and outdoor time — and measures both the prescription and the eye length. These results become the baseline for future checks.

He then explains the options in simple terms, such as myopia-control spectacle lenses, myopia-control contact lenses, Ortho-K and, where appropriate, low-dose atropine prescribed by a doctor, and how each would fit the child's age and routine.

At each review, the new results are compared with the previous ones, so parents can see how their child's eyes are changing and whether the plan needs adjusting. Shawn also shares simple habits that help, such as more time outdoors and regular breaks from near work.

Patient-centred care

Clear explanations and practical recommendations

Shawn tailors each recommendation to the patient's eyes, prescription and daily routine. He goes through the results in plain language — what the findings mean and why a particular spectacle, contact-lens or follow-up option is suggested — so patients can decide without feeling rushed.

He also follows up on how new glasses or contact lenses work in daily life, and adjusts the fit or options where needed.

If a finding needs care beyond an optometrist's scope, he explains why and refers the patient to an ophthalmologist or another appropriate doctor.

Patient reviews

What patients say about Shawn

★★★★★ 5.0 on Google · 200+ reviews for EMME Visioncare Jelita Mall

“Really grateful to Shawn Au … for the care and patience he showed my daughter during her eye check. … He walked us through the different options, answered all our questions patiently and never once made us feel rushed or pressured into making a decision.” — Parent, Google review
“Very detailed eye check up. Shawn is patient and explained the eye check to make sure I understand the condition of my eye.” — Google review
“I was attended to by Shawn, who was truly professional. He was extremely patient, friendly, and took the time to explain every step and consideration when choosing prescription sports eyewear.” — Google review

Read our Google reviews →

Appointments with Shawn

See Shawn Au at EMME Visioncare Jelita Mall

Shawn is based at EMME Visioncare Jelita Mall on Holland Road, near Holland Village, where most of his appointments take place. He also sees patients at The Cathay, beside Dhoby Ghaut MRT, by appointment. Eye examinations, myopia assessments and Ortho-K or contact lens fittings take longer than a quick visit, so booking ahead lets our team set aside enough time for you and have the right equipment ready.

EMME Visioncare — Jelita Mall
Address 293 Holland Road, #02-17
Jelita Mall
Singapore 278628

Telephone +65 9383 8569

Email jelita@emmevisioncare.com

Opening hours 10:00 AM–8:00 PM daily

Book an appointment or ask a question

Walk-ins are welcome. For a guaranteed slot, book with us on WhatsApp.

Other questions? Contact us